Using Google Ads to market your event: 9 steps for success
Google Ads offer a range of ways to promote your event online.
The options available cover all parts of the sales funnel, from awareness of your event, to interest in it, wanting to attend, and taking action (such as buying tickets or organising to come with friends)
Learn 9 key things to set your event up for success for promotion using Google Ads.
Free template
Checklist for Google Ads success
Guest Presenter: Melinda Samson of Click-Winning Content
Melinda Samson aka Mel is a Premier Google Partner, Google Ads and Analytics Consultant, Speaker, Trainer and co-owner of Google Ad management agency Click-Winning Content.
Mel has been managing Google Ads campaigns since 2006 and provides results-driven services to organisations around the world, including many clients in the events and tourism industries throughout Australia.
Learn more
Read Using Google Ads to market your event: how to set your event up for success
Read What you should know about digital marketing for your regional event
Listen to Talking event marketing with Birdsville's Big Red Bash
Master event marketing in this on-demand online event management training module: Results-driven marketing success