Designing the best event attendee experience
International Guest Presenter: Craig Mathie of UK’s Bournemouth 7s
Craig Mathie heads up a talented and dynamic young team of professionals in delivering Bournemouth 7s Festival, the UK's favourite award-winning sport and music festival. He is passionate about creating an experience, not just an event, each year for his participants and event attendees.
In this Master Class Craig will take you through the process he undertakes in creating the Bournemouth 7s experience each year, and how he ensures that he keeps the event fresh and relevant based on the expectations of attendees.
Did you know that creating an incredible event experience is not hit and miss?
There is a clear 7-step process you can learn that will help you figure out exactly what to do to get yours visitors rave about your event to others
Craig Mathie will share how he applies this process to his event, and how you can apply it to yours in a one-hour Master Class:
Research - Understand Your Customer
Marketing, Promotion & Sales
Pre-Event Information
Arrivals (Ingress)
Event Content
Departure (Egress)
Post Experience Follow Up
We are very excited to have an international guest presenter to share his experience.
Free template
Ideal attendee persona worksheet will be provided to participants (normally $29)