Facebook strategies for events

One of the most significant content marketing tools is social media! Everyone is using it.

Before you dive in, there are a few things that you need to have in place to ensure success.

In this master class we will provide tips and practical advice around how to gain maximum results from Facebook marketing. We will explore Facebook pages, Facebook events and leveraging other Facebook pages.

The broader content marketing strategy will also be discussed, ensuring there is a clear understanding and appreciation of how Facebook fits within this.

Guest Presenter: Hannah Statham of Media Mortar

Linda Tillman will be teaming up with Hannah Statham of content marketing agency Media Mortar to uncover how you can use social media to drive ticket sales.

Hannah will address the common challenges event organisers face – staying relevant, volume of content and budget to name a few – showing how to turn these into opportunities you can use to your advantage.

Hannah will provide a social media strategy for the three phases of an event – pre, during and post – along with the common pitfalls and blind spots that relate to each phase.

This is sure to be a unique and valuable Master Class session that’s highly tangible, action-orientated and practical - one you should definitely not miss.

Learn more

Download DIY event marketing templates, including the Social Media for Events toolkit

Watch our recorded Master Class on Easy and effective marketing for regional events

Read about How to leverage Tourism Australia’s marketing activity to promote your event

Listen to this podcast interview with the festival director of Big Red Bash on how regional events can more successfully market their event and build the profile of their destination

Master event marketing in this on-demand online training module: Results-driven Marketing success