Facebook advertising success for events

Social media is constantly changing, making it hard for event committees to stay abreast of best practice tactics to ensure results.

In this Master Class social media gurus Media Mortar will share the most common mistakes that event committees make when undertaking paid social media and provide tips on how you can avoid them.

It’s common for events who work with marketing agencies to forget to

Have something to sell via ads such as tickets
Have ticket sales live early enough
Keep ticket options simple
Advertise tickets to the exciting ticketed elements of your event (so you have a hook to grab attention)
Allocate enough budget
Set the advertising’s target audiences correctly

We’ll share practical tips on the best ways to work with Facebook advertising as well as walk through how to set up an ad.

If you want to learn how to get maximum results from paid social media marketing (with minimal budget) this Master Class is for you.

Guest Presenter: Kristy de Git of Media Mortar

Content marketing agency Media Mortar supports regional events with content development (stories, imagery, graphic design), media and influencer management, and social media management.

Media Mortar has practical blog articles for events